The Beginning of Something Beautiful

Starting up Mel&Co. has been a dream of mine since I first walked into one of Sydney's amazing fashion boutique on  George Street with my mum at the age of 10. All of the colours and texture of the fabrics made me so curious and drawn to the shapes and beauty of the garments. Watching my Mother try on clothes and seeing a satisfied look on her face made me realise what a simple dress can do to alter someone's mood and appearance ( She looked amazing in a white wrap dress, not being bias or anything....) and of course later in life found how fashion can create a person, persona and genre of styles. Everyone has there own stance on clothing and how it should be portrayed on themselves and the rest of the world but the most undeniable factor or fashion is, that it is the CHOICES one makes that can attribute how you feel on the outside that reflects the person within.

So having a retail store came so easy to me. I get the privelge to hand pick, search the globe and analyze every clothing range, accessories and beauty essential I want to bring to people  and know I am making someone feel special once they get their hands on a beautiful creation. Fashion can be ridiculous to some ( and trust me there are trends I do not agree with) but to most it is a way of life. It is a wonderful thing to be able to express yourself through clothing , a glimpse of who you are or how you feel, to be your own individual.


You will most likely come across celeb fashion comparisons to items of clothing I bring forth or the latest trend of present time. A little bit of everything :)
Lots of Love